AOT & AZ State Parks team up with Outdoor Adventure Quest to get the “selfie generation” outside to see more of AZ
PHOENIX – The Arizona Office of Tourism and Arizona State Parks and Trails are collaborating with Outdoor Adventure Quest to bring their app-based outdoors challenge to Arizona. The three-day quest will come to Arizona April 14-16, 2017. Quest participants will take on a variety of tasks in parks and on trails, lakes and mountains, and even in local breweries, throughout the state for a chance earn points and win prizes. This outdoor-based event aims to get millennials outside to see places they’ve never been and try outdoor recreation activities they’ve never done. There is no start line or finish line because this adventure was meant to be easily accessible to questers across the state.
“Arizona offers amazing outdoor adventures from the Grand Canyon to Kartchner Caverns,” said Arizona Office of Tourism Director Debbie Johnson. “Whether it is virtual reality, social media or creative events like this, technology is key to engaging a younger audience.”
“We are seeing more and more interest in the outdoors by young people,” said Sue Black, Executive Director of Arizona State Parks and Trails. “We are thrilled to partner with Outdoor Adventure Quest on this fun and innovative event. Combining technology with outdoor adventure to get more people out in the parks and throughout Arizona, it’s a great concept.”
Outdoor Adventure Quest Founder, Lindsey Beres said, “The outdoor racing market has long been saturated with obstacle courses and standard race formats for some time. While beer gardens and bands are a great time, Outdoor Adventure Quest was born from a desire to create something unique and engaging for the general outdoor enthusiast living anywhere in a state, metro or mountain town! Rather than shunning technology in the outdoors, the millennials that join our Quest embrace the technology that allows them to go new places and try new activities.”
Outdoor Adventure Quest is a three-day multisport, build-your-own adventure challenge. A digital event powered by an app that spans one state, three days, twelve outdoor sport disciplines and over 500 challenge tasks with varying points assigned to each. Participants can monitor just how impressive or lackluster they are with a live in-app scoreboard that shows the scores of teams all over the state. Teams compete to win 4 different ways and for oodles of cool gear from our sponsors. Visit www.outdooradventurequest.com for more details.
WHAT: Outdoor Adventure Quest
WHERE: Arizona (statewide)
WHEN: Summer: April 14-16, 2017 // Winter: Dec 8-10, 2017
About Arizona Office of Tourism
Log on to www.visitarizona.com for in-depth visitor information and videos about Arizona—including comprehensive directories of Arizona hotels, dining and shopping, as well as things to do and places to visit throughout the Grand Canyon State.
About Arizona State Parks and Trails
For information about all 35 Arizona State Parks and Natural Areas, the Trails and Off-Highway Vehicle Programs and State Historic Preservation Office call 1-877-MY-PARKS or visit AZStateParks.com.
Outdoor Adventure Quest: Lindsey Beres at (480) 313-0372 or Lindsey.Beres@OutdoorAdventureQuest.com
State Parks: Glenn Schlottman at (602) 542-1996 or (480) 589-8877 or firstname.lastname@example.org
Tourism: Scott Dunn at (602) 367-3723 or email@example.com